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.brand-photo{width:100%;height:100%}.brand-story-frame{height:55vw;min-height:540px;max-height:820px;position:relative;overflow:hidden}.brand-story-image,.brand-story-image>.brand-photo{width:100%;height:100%}.brand-story-image{transform-origin:50%}.brand-story-copy{padding:35px 3vw;overflow:hidden}.brand-story-copy h2{font-size:clamp(48px,5.3vw,92px)}.brand-story-reverse>.brand-story-frame{order:2}.brand-floating-world{background:var(--brand-ink);color:var(--brand-cream);height:145vh;min-height:1000px;position:relative;overflow:hidden}.brand-float-heading{z-index:2;width:53%;position:absolute;top:10%;left:7%}.brand-float-heading h2{margin-top:26px;font-size:clamp(65px,7.5vw,128px)}.brand-float{position:absolute}.brand-float 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var(--brand-title);letter-spacing:-.04em}.brand-manifesto-row{white-space:nowrap;justify-content:space-between;align-items:center;gap:.15em;display:flex}.brand-manifesto-mobile{display:none}.brand-manifesto-row>span:not(.brand-inline-photo){display:inline-block}.brand-inline-photo{border-radius:.12em;flex-shrink:0;width:1.9em;height:.88em;display:inline-block;position:relative;overflow:hidden}.brand-inline-photo-small{border-radius:50% 50% 0 0;width:.72em;height:.72em}.brand-inline-photo .brand-photo{width:100%;height:100%}.brand-manifesto-followup{justify-content:flex-start;padding-left:6vw}.brand-manifesto-followup>p{white-space:nowrap;width:max-content;font:700 min(24vw, 42svh)/1.05 var(--brand-title);letter-spacing:-.045em;flex-shrink:0}.brand-campaign-scroll{background:#eee5db;height:230vh;position:relative}.brand-campaign-sticky{height:100svh;min-height:740px;padding:100px 0 55px;position:sticky;top:0;overflow:hidden}.brand-campaign-heading{padding:0 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#23191630;border-radius:50%;width:46px;height:46px;font-size:22px}.brand-carousel-controls button:hover{background:var(--brand-pink)}.brand-voice-principle{grid-template-columns:1fr 1fr;align-items:center;gap:50px;margin:65px 0 90px;display:grid}.brand-voice-principle h3{margin:20px 0;font-size:clamp(36px,3.3vw,54px)}.brand-voice-principle p{font-size:17px}.brand-voice-example{flex-direction:column;justify-content:space-between;min-height:370px;padding:30px;display:flex}.brand-voice-example>p{font:700 clamp(35px, 4vw, 64px)/1.08 var(--brand-title);letter-spacing:-.025em;white-space:pre-line}.brand-dont-grid{grid-template-columns:repeat(3,1fr);gap:30px;display:grid}.brand-dont-grid h3{border-top:1px solid #23191640;margin-bottom:22px;padding-top:24px;font-size:36px}.brand-dont-grid p{min-height:110px;font-size:16px}.brand-dont-grid del{opacity:.6;margin:25px 0 15px;font-size:14px;display:block}.brand-dont-grid 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p{margin-bottom:12px!important}.brand-look-hero{background:var(--brand-pink);grid-template-columns:1fr 1.1fr 1fr;height:69svh;min-height:460px;display:grid}.brand-look-hero .brand-photo img{object-position:center}.brand-look-section-heading{justify-content:space-between;align-items:end;gap:25px;margin-top:32px;display:flex}.brand-look-section-heading h2{margin-top:13px;font-size:clamp(40px,4vw,70px)}.brand-look-section>p{margin-top:18px}.brand-guideline-link{border-bottom:1px solid;align-items:center;gap:18px;padding:12px 0;font-size:13px;display:inline-flex}.brand-guideline-link .brand-arrow{width:24px;height:24px}.brand-logo-showcase{justify-content:center;align-items:center;gap:12px;height:530px;display:flex}.brand-logo-showcase>img{width:19%;max-width:210px;height:auto}.brand-logo-showcase>span{font:700 clamp(90px, 12vw, 200px)/1 var(--brand-title);letter-spacing:-.045em}.brand-colors-preview{grid-template-columns:repeat(3,1fr);height:520px;display:grid}.brand-colors-preview span{transition:border-radius .5s}.brand-colors-preview:hover span:nth-child(2n){border-radius:50%}.brand-type-preview{flex-direction:column;justify-content:space-between;min-height:570px;padding:36px 45px;display:flex}.brand-type-preview>span,.brand-type-preview>small{font-size:12px}.brand-type-preview>p{letter-spacing:-.04em;font:700 clamp(65px, 8vw, 135px)/.99 var(--brand-title)!important;margin:30px 0!important}.brand-type-preview i{font-style:italic}.brand-layout-preview{background:#e8dfd3;grid-template-columns:1fr 1fr;gap:38px;min-height:600px;padding:50px;display:grid}.brand-layout-preview>div{background:var(--brand-cream);flex-direction:column;gap:22px;padding:25px;display:flex}.brand-layout-preview>div:last-child{background:var(--brand-ink);color:var(--brand-cream)}.brand-layout-preview .brand-photo{height:200px;margin-top:auto}.brand-layout-preview p{font:700 clamp(35px, 4vw, 60px)/1.1 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