Just in: new Asia guidebooks are here

About this email
Captured Product launch
Lonely Planet announces new Asia guidebooks with a 20% discount offer using code ASIA2026.
Top centered logo with preheader text, followed by an orange hero banner featuring new Asia guides. Clean introductory text with a prominent CTA button, a multi-column product showcase of individual guidebooks, a secondary banner for Lonely Planet Shop, a preorder section for Love Japan, and a legal footer.
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Color palette
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