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Email gallery/ASOS/adidas Originals x ASOS: the lookbook
ASOS logoASOSView brand email archive

adidas Originals x ASOS: the lookbook

adidas Originals x ASOS: the lookbook email from ASOS screenshot
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Design observations

ASOS showcases the new adidas Originals menswear drop featuring lookbooks styled by Noni Madueke.

Visual structure

Top centered logo with dark navigation bar, followed by bold headline, intro text, and prominent dark CTA button. Alternating asymmetrical layout combining model lookbook photography and standalone product shots with descriptive captions.

Email details

Captured
July 31, 2026
Email type
product-launch
Format
Men's Clothing
AI design score
8/10
Language
en
Tone
casual
Style
minimalist
Journey stage
consideration
Primary CTA
SHOP THE COLLECTION
CTA count
2
Animated GIF
No
Dark mode
No

Color palette

  • Color 1: #2D2D2D
  • Color 2: #FFFFFF
  • Color 3: #CCFF00

Browse related categories

  • Minimalist
  • Apparel & Accessories
  • New Product Launch
  • Consideration
  • Men
  • Curated Content

Archived for design inspiration. Original email and brand assets belong to their respective owners. Design observations describe the creative; they are not campaign results.

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