New Beach Ball Blue rolls deep
A real product launch email from lululemon. Captured June 18, 2026.
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About this email
Captured Product launch
Lululemon announces a new colorway, Beach Ball Blue, across a variety of men's and women's apparel.
The email features a clean, grid-based layout. It starts with a hero image, followed by a headline and CTA. A multi-column product grid showcases various items in the new color. A secondary hero image and a promotional banner for an American Express partnership follow.
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Original email and brand assets belong to their respective owners. Design notes describe the creative, not campaign results.