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What's that you smell?

A real newsletter email from Lush. Captured May 14, 2026.

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What's that you smell? email from Lush screenshot

About this email

Captured May 14, 2026·Newsletter

Lush showcases their popular scent families, highlighting bestsellers and specific product lines to encourage exploration.

The email features a top navigation bar, followed by a hero section with a bold headline. It uses a modular, multi-column grid layout to showcase various product collections, each with its own color-coded background, product imagery, and CTA.

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Color palette

Original email and brand assets belong to their respective owners. Design notes describe the creative, not campaign results.

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