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Overkill x adidas ZX - Meet our campaign heroes

Overkill x adidas ZX - Meet our campaign heroes email from Overkill screenshot
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Design observations

A campaign newsletter showcasing the Overkill x adidas ZX collaboration, featuring behind-the-scenes stories with Thomas Müller, Nura, and Kai Pflaume.

Visual structure

Logo at top, followed by a simple text nav. The body uses a clean, grid-based layout alternating between hero images and multi-column photo collages, with descriptive text blocks. CTA is a bold, full-width button at the bottom.

Email details

Captured
May 20, 2026
Email type
product-launch
Format
Footwear
AI design score
8/10
Language
en
Tone
casual
Style
image-heavy
Journey stage
consideration
Primary CTA
GO TO BLOG FOR MORE
CTA count
1
Animated GIF
No
Dark mode
No

Color palette

  • Color 1: #000000
  • Color 2: #F7F7F7

Browse related categories

  • Minimalist
  • New Product Launch
  • Consideration
  • Newsletter Subscribers
  • Newsletter

Archived for design inspiration. Original email and brand assets belong to their respective owners. Design observations describe the creative; they are not campaign results.

Solutions

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    New
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Legal

  • Privacy Policy
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  • Do not sell or share my personal information
  • Copyright Notice & Takedown
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