New Rapha + POC helmets have arrived
A real product launch email from Rapha. Captured June 16, 2026.
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About this email
Captured Product launch
Rapha announces the launch of new exclusive Rapha + POC helmet colorways and promotes matching eyewear with a bundle discount.
Centered logo header followed by a large hero image. Content is organized in clean, alternating product-focused sections with clear, high-contrast CTA buttons. Minimalist aesthetic with ample white space.
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Original email and brand assets belong to their respective owners. Design notes describe the creative, not campaign results.