RivianSee all their emailsThe path to R2 ownership
A real product launch email from Rivian. Captured August 7, 2026.
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About this email
Captured Product launch
Rivian guides subscribers through the steps from reserving the R2 to delivery day, featuring vehicle highlights and reservation options.
Single-column layout with a full-width hero image at the top containing the Rivian logo and bold headline. Followed by centered text modules, pill-shaped CTA buttons, secondary lifestyle imagery, and a dark-themed footer section with navigation links.
Color palette
Original email and brand assets belong to their respective owners. Design notes describe the creative, not campaign results.