TGThe Good Trade

11.4.26 | ✨ The case for creating an alter ego to bolster self-confidence

A real newsletter email from The Good Trade.

11.4.26 | ✨ The case for creating an alter ego to bolster self-confidence email from The Good Trade screenshot

Real example

Email from Black+Blum, used as the reference
Black+Blum email
Email Migma AI designed for Paws Bento from the Black+Blum email
Designed for Paws Bento

Captured Newsletter

Daily curated newsletter featuring articles on alter egos for confidence, nontoxic hallway runner rugs, and a vegan recipe.

A clean, single-column editorial layout featuring centered serif typography, distinct uppercase section headers (READ, BROWSE, MAKE), framed lifestyle photos, and a branded brown footer.

Original email and brand assets belong to their respective owners. Design notes describe the creative, not campaign results.