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Email gallery/The New York Times/The Morning: Introducing ‘The Good List’
The New York Times logoThe New York TimesView brand email archive

The Morning: Introducing ‘The Good List’

The Morning: Introducing ‘The Good List’ email from The New York Times screenshot
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Design observations

The New York Times introduces 'The Good List,' a new weekly newsletter by Melissa Kirsch focused on joy and meaning.

Visual structure

A classic, clean newsletter layout with a centered logo, a prominent hero illustration, and a single-column text structure. Sections are clearly delineated by bold headers and horizontal lines, with a consistent, professional editorial feel.

Email details

Captured
March 14, 2026
Email type
newsletter
Format
Fiction / Non-Fiction
AI design score
7/10
Language
en
Tone
friendly
Style
text-heavy
Journey stage
retention
Primary CTA
sign up here
CTA count
2
Animated GIF
No
Dark mode
No

Color palette

  • Color 1: #000000
  • Color 2: #286ED0

Browse related categories

  • Text Heavy
  • Classic
  • Books, Art & Stationery
  • Newsletter Subscribers
  • Newsletter
  • Retention

Archived for design inspiration. Original email and brand assets belong to their respective owners. Design observations describe the creative; they are not campaign results.

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Legal

  • Privacy Policy
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  • Do not sell or share my personal information
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Socials

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