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Email gallery/The New York Times/Three is the magic number.
The New York Times logoThe New York TimesView brand email archive

Three is the magic number.

Three is the magic number. email from The New York Times screenshot
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Design observations

A promotional email for The New York Times Games, offering a 75% discount on a one-year subscription to access their crossword puzzle trio.

Visual structure

A clean, single-column layout with a top banner, centered logo, hero image of game interfaces, followed by a feature list of the three puzzles and a final CTA button. Ample whitespace is used throughout.

Email details

Captured
March 7, 2026
Email type
promotional
Format
Games & Puzzles
AI design score
8/10
Language
en
Tone
professional
Style
minimalist
Journey stage
consideration
Primary CTA
SUBSCRIBE NOW
CTA count
2
Animated GIF
No
Dark mode
No

Color palette

  • Color 1: #7CA8F0
  • Color 2: #4076C6
  • Color 3: #121212

Browse related categories

  • Minimalist
  • Books, Art & Stationery
  • Flash Sale
  • Consideration
  • Newsletter Subscribers

Archived for design inspiration. Original email and brand assets belong to their respective owners. Design observations describe the creative; they are not campaign results.

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