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Email gallery/The New York Times/Turn winter blahs to aha’s. Save: $0.25 a week.
The New York Times logoThe New York TimesView brand email archive

Turn winter blahs to aha’s. Save: $0.25 a week.

Turn winter blahs to aha’s. Save: $0.25 a week. email from The New York Times screenshot
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Design observations

The New York Times offers a discounted subscription for new users, promoting winter content and other features.

Visual structure

Minimalist design with a prominent hero image, clear offer sections with CTAs, and content modules. Logo is in the header. CTAs are above-fold and mid-email.

Email details

Captured
February 20, 2026
Email type
promotional
Format
News & Media
AI design score
7/10
Language
en
Tone
professional
Style
minimalist
Journey stage
purchase
Primary CTA
PROCEED TO CHECKOUT
CTA count
3
Animated GIF
Yes
Dark mode
No

Color palette

  • Color 1: #69A3F3
  • Color 2: #6C9BDC

Browse related categories

  • Light Mode
  • Books, Art & Stationery
  • Winter
  • Discount
  • Purchase
  • Newsletter Subscribers
  • Newsletter

Archived for design inspiration. Original email and brand assets belong to their respective owners. Design observations describe the creative; they are not campaign results.

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Resources

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    New
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Legal

  • Privacy Policy
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  • Do not sell or share my personal information
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