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Email gallery/The Ordinary/Is 10% niacinamide too high?
The Ordinary logoThe OrdinaryView brand email archive

Is 10% niacinamide too high?

Is 10% niacinamide too high? email from The Ordinary screenshot
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Design observations

An educational newsletter from The Ordinary addressing common questions about Niacinamide concentration and efficacy.

Visual structure

Clean, minimalist layout with a centered logo, large hero product image, and alternating text-and-image sections. High whitespace usage with clear, sans-serif typography and consistent CTA button placement.

Email details

Captured
March 4, 2026
Email type
educational
Format
Skincare
AI design score
8/10
Language
en
Tone
professional
Style
minimalist
Journey stage
consideration
Primary CTA
Shop Now
CTA count
4
Animated GIF
No
Dark mode
Yes

Color palette

  • Color 1: #000000
  • Color 2: #F5F5F5

Browse related categories

  • Minimalist
  • Beauty & Personal Care
  • Consideration
  • Newsletter Subscribers
  • Newsletter

Archived for design inspiration. Original email and brand assets belong to their respective owners. Design observations describe the creative; they are not campaign results.

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    New
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