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Email gallery/Tilly and the Buttons/Mini Makes turns two! 🎂
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Mini Makes turns two! 🎂

Mini Makes turns two! 🎂 email from Tilly and the Buttons screenshot
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Design observations

Celebrating the second anniversary of the Mini Makes sewing book with project highlights and matching outfit inspiration.

Visual structure

Centered logo header, followed by a hero image with balloons. Content is organized in a single-column layout with alternating text and split-image product showcases. CTAs are prominent pink buttons. Footer includes navigation and opt-out options.

Email details

Captured
April 23, 2026
Email type
newsletter
Format
Crafting & DIY Kits
AI design score
8/10
Language
en
Tone
friendly
Style
colorful
Journey stage
retention
Primary CTA
SHOP MINI MAKES
CTA count
2
Animated GIF
No
Dark mode
No

Color palette

  • Color 1: #FAE787
  • Color 2: #36BAC7
  • Color 3: #F4A9B5

Browse related categories

  • Colorful
  • Playful
  • Books, Art & Stationery
  • Anniversary
  • Retention
  • Parents
  • Newsletter

Archived for design inspiration. Original email and brand assets belong to their respective owners. Design observations describe the creative; they are not campaign results.

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