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Email gallery/Tuft & Paw/It's not your cat, it's your scratcher.
Tuft & Paw logoTuft & PawView brand email archive

It's not your cat, it's your scratcher.

It's not your cat, it's your scratcher. email from Tuft & Paw screenshot
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Design observations

An educational newsletter explaining cat scratching behavior and promoting stylish scratching furniture.

Visual structure

Top-down layout starting with a promo banner, logo, and hero image. Followed by a multi-section educational layout with alternating text and images, a product showcase grid, and a footer with navigation and social links.

Email details

Captured
May 8, 2026
Email type
newsletter
Format
Pet Accessories
AI design score
8/10
Language
en
Tone
friendly
Style
minimalist
Journey stage
consideration
Primary CTA
SHOP SCRATCHABLES
CTA count
3
Animated GIF
No
Dark mode
No

Color palette

  • Color 1: #EA6652
  • Color 2: #1D2547
  • Color 3: #B3D0FF

Browse related categories

  • Minimalist
  • Pets
  • Discount
  • Consideration
  • Newsletter Subscribers
  • Newsletter

Archived for design inspiration. Original email and brand assets belong to their respective owners. Design observations describe the creative; they are not campaign results.

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