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Email gallery/Helly Hansen/New to the Crew
Helly Hansen logoHelly HansenView brand email archive

New to the Crew

New to the Crew email from Helly Hansen screenshot
Screenshot preview · Scroll to view the full email

Design observations

Helly Hansen announces the return of their Crew Collection for spring, featuring high-performance waterproof gear for sailors.

Visual structure

The email features a top navigation bar, a large hero image with a central CTA, followed by a product grid showcasing jackets, and a final section with secondary CTAs and shipping/return information.

Email details

Captured
April 7, 2026
Email type
product-launch
Format
Outerwear
AI design score
8/10
Language
en
Tone
professional
Style
image-heavy
Journey stage
consideration
Primary CTA
SHOP THE COLLECTION
CTA count
6
Animated GIF
No
Dark mode
No

Color palette

  • Color 1: #272A36
  • Color 2: #FFFFFF

Browse related categories

  • Light Mode
  • Image Heavy
  • Travel & Outdoors
  • Spring
  • New Product Launch
  • Consideration
  • Men
  • Women
  • Newsletter

Archived for design inspiration. Original email and brand assets belong to their respective owners. Design observations describe the creative; they are not campaign results.

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