Colors of the sunrise
A real product launch email from Hoka One One.

Real example


About this email
Captured Product launch
Hoka showcases their new 'Sunrise Glow' collection with a product-focused email highlighting various shoe models.
The email features a prominent hero image of shoes, followed by a product grid showcasing specific models. A 'Find Your Best Fit' section uses a split layout, followed by a bright yellow membership benefits section and a clean footer with secondary CTAs.
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Color palette
Original email and brand assets belong to their respective owners. Design notes describe the creative, not campaign results.







