New lifestyle drops
A real product launch email from Hoka One One.

Real example


About this email
Captured Product launch
Hoka showcases new lifestyle footwear arrivals and promotes Hoka Membership benefits.
The email features a hero lifestyle image, followed by a product grid of new arrivals. A high-contrast yellow section highlights member-exclusive products and benefits, followed by a secondary section for store locator and text alerts.
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Color palette
Original email and brand assets belong to their respective owners. Design notes describe the creative, not campaign results.







