New travel pieces. Same merino comfort.
A real product launch email from Icebreaker.

Real example


About this email
Captured Product launch
Icebreaker introduces the new Escape Collection, featuring travel-friendly merino wool apparel for men and women.
Full-width hero image with overlay text and brand logo at the top, followed by a clean typography section with dual category buttons, and a minimalist footer with social links.
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Original email and brand assets belong to their respective owners. Design notes describe the creative, not campaign results.







