Email gallery / John Lewis / 20% off John Lewis Fashion now on Make this email yours. Sign in to create. Your brief comes with you.
Design observations Limited-time 20% off new autumn John Lewis fashion for women, men and kids, with shortcut buttons to each category.
Visual structure Logo and nav links top left and right. Full-width hero of two models with lime 20% OFF text. Subline, then 2x2 black category buttons. Delivery perks strip, dark green nav grid and footer.
Email details
Captured October 8, 2026
Email type Promotional
Industry Multi-Category Retail
AI design score 5/10
Language English
Tone Professional
Style Image-heavy
Journey stage Purchase
Primary CTA Shop all offers
CTA count 4
Animated GIF No
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Archived for design inspiration. Original email and brand assets belong to their respective owners. Design observations describe the creative; they are not campaign results.