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Now Casting: Sleep Is Blind

A real seasonal email from Nest Bedding.

Now Casting: Sleep Is Blind email from Nest Bedding screenshot

Real example

Email from Black+Blum, used as the reference
Black+Blum email
Email Migma AI designed for Paws Bento from the Black+Blum email
Designed for Paws Bento

Captured Seasonal

An April Fools' Day email from Nest Bedding featuring a fake reality show casting call, transitioning into a real mattress and bedding sale.

The email uses a series of stacked full-width image blocks to create a narrative flow. It starts with a playful 'casting' theme, transitions to the April Fools reveal, and concludes with clear product-focused sections and CTAs.

Original email and brand assets belong to their respective owners. Design notes describe the creative, not campaign results.