New York: more R2 drives just opened up
A real product launch email from Rivian. Captured July 30, 2026.
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About this email
Captured Product launch
Rivian announces newly opened R2 test drive appointments in New York, inviting subscribers to book a drive.
Features a top animated hero GIF showcasing the R2 vehicle in an outdoor setting with the Rivian logo overlaid. Followed by clear headline typography, body text, a centered dark pill CTA button, and a dark themed footer with links.
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Original email and brand assets belong to their respective owners. Design notes describe the creative, not campaign results.