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The Economist logoThe EconomistView brand email archive

🔴 The Insider: Lessons from 40 years of our Big Mac index

🔴 The Insider: Lessons from 40 years of our Big Mac index email from The Economist screenshot
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Design observations

The Economist Insider newsletter reflecting on 40 years of the Big Mac index and recent interviews.

Visual structure

Dark theme layout featuring The Economist red branding logo at the top, a hero illustration of a giant floating burger, editor profile section, multi-column content blocks, poll module, and upcoming shows section with embedded CTAs.

Email details

Captured
July 29, 2026
Email type
newsletter
Format
Educational / Academic
AI design score
8/10
Language
en
Tone
professional
Style
text-heavy
Journey stage
retention
Primary CTA
Vote in the poll
CTA count
4
Animated GIF
No
Dark mode
Yes

Color palette

  • Color 1: #E3120B
  • Color 2: #FFFFFF
  • Color 3: #111111

Browse related categories

  • Dark Mode
  • Text Heavy
  • Business & B2B Retail
  • Retention
  • Newsletter Subscribers
  • Newsletter

Archived for design inspiration. Original email and brand assets belong to their respective owners. Design observations describe the creative; they are not campaign results.

Solutions

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    New
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Legal

  • Privacy Policy
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  • Do not sell or share my personal information
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