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The New York Times logoThe New York TimesView brand email archive

Smart savings for super solvers.

Smart savings for super solvers. email from The New York Times screenshot
Screenshot preview · Scroll to view the full email

Design observations

A promotional email offering a 75% discount on a one-year subscription to The New York Times Games.

Visual structure

The email features a top banner with the offer, followed by the NYT Games logo, a hero image, a primary CTA, and a list of benefits represented by icons. The layout is clean, single-column, and uses ample whitespace.

Email details

Captured
June 8, 2026
Email type
promotional
Format
Toys & Games
AI design score
8/10
Language
en
Tone
professional
Style
minimalist
Journey stage
purchase
Primary CTA
SUBSCRIBE NOW
CTA count
2
Animated GIF
Yes
Dark mode
No

Color palette

  • Color 1: #D9A7CF
  • Color 2: #121212

Browse related categories

  • Minimalist
  • Bold Typography
  • Books, Art & Stationery
  • Discount
  • Purchase
  • Newsletter Subscribers
  • GIF

Archived for design inspiration. Original email and brand assets belong to their respective owners. Design observations describe the creative; they are not campaign results.

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