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The Latest O'Neal Helmets Have Arrived

A real product launch email from BTO Sports. Captured July 18, 2026.

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About this email

Captured July 18, 2026·Product launch

BTO Sports announces the arrival of the new 2027 O'Neal helmet collection with a product showcase and category-wide discounts.

The email features a top hero image, followed by a product grid of helmets, lifestyle imagery, a 'Shop by Category' grid with discount badges, and a final SMS sign-up module. The layout is clean, high-contrast, and uses a consistent grid structure.

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