Helly HansenSee all their emailsThe new LIFALOFT™ has arrived
A real product launch email from Helly Hansen. Captured September 10, 2026.
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About this email
Captured Product launch
Helly Hansen announces the launch of the new LIFALOFT collection with advanced warmth-to-weight ratio and new designs.
Top nav bar with brand logo, followed by a bold hero GIF banner, descriptive text, dual-gender CTAs, product feature callouts, product showcases, and a multi-link footer with brand perks.
Color palette
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